Accompanied Shops

What we do for clients

What sparks an impulse purchase? How do shoppers really react to position, product and pricing? And what is the rationale behind their behaviour? By observing and talking to your shoppers as and when decisions are made, Bezier is able to provide true and telling answers to these questions and many more. In the hands of our experienced and expert researchers, an accompanied shop – either in-store or online – enables us to employ tried and tested methodologies to reveal how shoppers navigate their environment and respond to sales stimuli in real time.

What we achieve for clients

An accompanied shop provides clients with a snapshot of a store's performance through the customer's eyes. From first impressions to store navigation and point of purchase – plus the hundreds of stages in-between – accompanied shops tell clients all they need to know about how effectively they're engaging with customers, what they like and what they don't. In turn, this provides a cost-effective method of enhancing the customer journey to reflect their needs, encourage spend and ensure that clients are constantly up to speed with shoppers' ever changing moods.